John Deere is testing a new "JD" AI assistant that it says can help farmers make more money, with answers about best practices and historical trends that are... John Deere is testing a new "JD" AI assistant that it says can help farmers make more money, with answers about best practices and historical trends that are based on their own data.
What happened
John Deere is testing a new "JD" AI assistant that it says can help farmers make more money, with answers about best practices and historical trends that are based on their own data. It uses their "field, machine and operational data" to answer questions on topics like equipment settings, fuel usage, or harvest timing.
The press release didn't mention which AI technology is behind this platform. But after fighting with farmers and the FTC for years over the right to repair, the news of Early Access Program testing for this bot comes with a mention of its 10-point Farmer Data Commitment saying it won’t sell the data, and lets farmers control third-party sharing: > 1.
John Deere does not sell your farm data. > 3.
The important details
John Deere uses your farm data only as described in its agreements and policies and will communicate changes clearly before they take effect. > 4. John Deere will require dealers and connected partners to maintain transparent data practices. > 5.
John Deere uses your farm data and aggregated, anonymized data to deliver measurable value to you through improved machine performance and decision-making insights. > 6. You can choose which third parties to share, and not share, your farm data with. > 7.
You have the freedom to turn off the flow of your farm data to third parties at any time. > 8.
Context and impact
John Deere does not use your farm data for agriculture commodity trading or speculation. > 9. You should receive clear value from your farm data. > 10.
The company also says it plans to expand the AI assistant with “capabilities tailored to customers across turf, construction, roadbuilding, and forestry.” The new ‘JD’ AI uses farmers’ own data to answer questions about their operations and equipment. But after fighting with farmers and the FTC for years over the right to repair, the news of Early Access Program testing for this bot comes with a mention of its 10-point Farmer Data Commitment saying it won’t sell the data, and lets farmers control third-party sharing: 2.
John Deere does not sell your farm data.
What comes next
John Deere uses your farm data only as described in its agreements and policies and willcommunicate changes clearly before they take effect. John Deere will require dealers and connected partners to maintain transparent data practices.
John Deere uses your farm data and aggregated, anonymized data to deliver measurable value to you through improved machine performance and decision-making insights. You can choose which third parties to share, and not share, your farm data with.
You have the freedom to turn off the flow of your farm data to third parties at any time.
Key signals
- The press release didn't mention which AI technology is behind this platform.
- The company also says it plans to expand the AI assistant with “capabilities tailored to customers across turf, construction, roadbuilding, and forestry.” The new ‘JD’ AI uses farmers’ own data to answer questions about their operations and equipment.
- This AI bot is popping up for “select” US customers in the John Deere Operations Center, with plans to roll out more broadly on the web, mobile, and eventually to in-cab displays on tractors and other farm equipment.
What to watch
Watch for follow-on benchmarks, developer adoption, pricing changes, and reliability feedback.